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Becky Wiedemann


Recent Posts

Handling Objections Successfully

By Becky Wiedemann on Jul 25, 2017 4:38:01 PM

More than likely, you've come up against ojbections from a client before. Maybe, more often than you'd like. But how you handle it can make the difference in ultimately gaining the sale, or not. Dale Carnegie has developed a powerful, structured response to handling objections and a few of the steps are outlined below.

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Marketing Your Integrity Enhances Profitability

By Becky Wiedemann on Jun 12, 2017 3:11:58 PM

Ten years ago Faith Popcorn, the futurist guru, wrote “what will make us buy one product over another is a feeling of partnership with the seller” … “that decency is not only the only way to behave, but decency can also be profitable” … and “we want to buy from a person … a person whom we trust.”

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Top 10 Best Practices to Make Your Business Stronger

By Becky Wiedemann on Feb 8, 2017 9:00:00 AM

Having launched the kitchen/bath industry’s first buying and business development group in 1994, the SEN Management Team has had an opportunity to work with hundreds of design firm owners. We have analyzed their financial statements, studied their business models up close and personal, critiqued their operations onsite, and coached owners for many months on end …. and through both good and bad economic times.

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SEN Design Group Expands Kitchen and Bath Education Team

By Becky Wiedemann on Feb 3, 2017 2:16:51 PM

Veteran Dealer Dan Luck to Join as Education Manager

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What is a Kitchen and Bath Buying Group?

By Becky Wiedemann on Jan 18, 2017 12:55:33 PM

Ah, yes. The familiar question. It is usually preceeded with "What is SEN Design Group?," however. After a great week at the Kitchen & Bath Industry Show in Orlando, FL, it seems appropriate to address the often asked question of, "What is a kitchen and bath buying group?" 

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