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SEN Design Group


Recent Posts

More Than Just a Buying Group...

By SEN Design Group on May 11, 2018 10:24:02 AM

SEN Is more than just a buying group. It's a business development group, dedicated to making its members more profitable and successful than ever before. With 6 Unfair Advantages, SEN Members rise above the competition by earning, and learning more. 

1. Financial Know-How 

We’ll help you get to know your numbers, discover what’s not working and learn how to make adjustments that keep the profit rolling in.

2. Purchasing Power

We give you access to reduced product rates and annual rebates that put your average margins way ahead of your competition.

3. Higher Gross-Profit Margins

We’ll help you learn how to market yourself in a way that proves your value and raises your gross profit margin.

4. Sales Professionalism 

Learn how to leverage a consumer-friendly sales process, develop better sales techniques, train recruits and turn prospects into repeat paying customers.

5. Strategic Community

By bringing our members together, we create a supportive community that works toward making everyone involved more profitable.

6. Automation

Our pooled resources allow SEN Design Group to produce revolutionary assets that every member can profit from.

That's it! It's that easy. Business owners who embrace and implement all 6 Unfair Advantages set the company up for true success..and turn it into an engine for wealth!

Want to jump in immediately? The last SEN Business School of 2018 is coming up this July. 

Complete Details & Link to Register Here

For more information on any of the Unfair Advantages a SEN Membership offers you, contact us! We're ready to help you earn more, and learn more. 

 

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Discovering The Gross Profit Margin To Make Serious Money

By SEN Design Group on Jan 12, 2018 11:31:19 AM

Contrary to popular industry belief, a 40% gross profit margin may not be the magical number that leads to the best bottom line in the kitchen and bath business. The correct number for a particular business may be significantly higher or lower. It really turns on three things: (1) a “market-rate” owner’s salary, (2) the operation’s overhead including a “market rate” rent, and (3) the owner’s desired annual return on his investment.

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How To Be More Profitable In The New Year

By SEN Design Group on Dec 19, 2017 9:30:04 PM

The first reason why a bigger top revenue line only marginally affects one’s bottom line is that more errors are made with higher sales volumes; so gross margins typically decline by a few percentage points. Secondly, variable expenses - like sales commissions and payroll taxes - increase with higher sales volumes. And third, more staff people are usually needed to support the higher sales volumes, adding to the overhead.

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Prepping Your Business For Sale

By SEN Design Group on Apr 26, 2017 9:17:36 AM

By Ken Peterson, CKD and Leah Peterson, SEN Design Group

Topics: NEXTgen
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NextGen Matters: A Generational Conversation Begins

By SEN Design Group on Jan 9, 2017 10:00:00 AM

For nearly 20 years, our Founder and President, Ken Peterson, CKD, has had a sought-after business management column in Kitchen and Bath Design News Magazine. Ken, who continues to be active in the company, now oversees education for SEN, and his daughter, Leah, began running daily operations three years ago as Executive Vice President. 

Topics: NEXTgen
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